After years of punching below our weight, some serious musical heavyweights are taking on the challenge of spearheading our efforts — with support from A-listers including Dua Lipa and Sir Elton John.
In charge of the campaign will be pop supremos Tap Music management — the team behind the careers of Dua, Ellie Goulding, Lana Del Rey and thriving rising star Dermot Kennedy — after it struck a deal with the BBC to overhaul our approach.
If anyone can do it it’s these guys, who also recently signed Little Mix star Leigh-Anne Pinnock and will help to craft her solo projects.
Talent chiefs Ben Mawson and Ed Millett, who run the firm, have already pulled out the big guns, enlisting the help of this week’s chart-toppers Elton and Dua to announce their search for Britain’s Eurovision contender.
UK haven’t won the contest since Katrina and The Waves triumphed 25 years ago.
Dua said: “I’m a proud Brit whilst also being a proud Kosovan. I’m happy to lend my manager to the cause. I’ll be cheering them on!”
Elton added: “There aren’t many televised events that are as big and global as Eurovision, so it’s a wonderful opportunity for us to remind the world yet again of the depth and diversity of our talent. I can’t wait to see what gems our friends at Tap Music will unearth.”
🇬🇧 Is the @bbceurovision / @tapmusic collab sounding promising for Eurovision 2022?#oikotimes #italy #eurovision #esc2021 #esc2022 #jesc #sanremo #festivaldacanção #nrkmgp #melfest #songvakeppnin #eurovisiongr #umk #euroviisut #eestilaul #pabandomišnaujo #dmgp #ltvsupernova
— OIKOTIMES (@theoikotimes) October 20, 2021